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National Exhibition
Mangalarga Marchador

Immersive Exhibition

In 2023, the National Mangalarga Marchador Horse Show ("Exposição Nacional do Cavalo Mangalarga Marchador") celebrated its fortieth anniversary with another edition at the Gameleira Exhibition Park ("Parque de Exposições da Gameleira" or "Expominas") in Belo Horizonte, Minas Gerais - Brazil.

The show is the largest equine event of its kind in Latin America and, in this edition, attracted an audience of around 200,000 people over its 13 days of competition. As a way of celebrating the four decades, an immersive room called the Mangalarga Museum was set up on site, where the public could watch recordings of all the years that the event has been held projected on the walls.
At the Mangalarga Museum, On Projeções was responsible for installing the audiovisual equipment and running the technical operation.

ABCCMM - Mangalarga Marchador

content VJ Bah
images Wolf Wagner



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