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Nubank

commercial in  
x-reality

The singer Emicida comes to give the Nubank message in a bus trip around São Paulo without moving from his seat.









Everything was performed in the studio. A backdrop formed by LED panels brought the reality of the moving path through the streets of the megalopolis.

On dominates the entire image production chain in expanded reality.

producer We are Sicarios
direction Nixon Freire
production Rafa Pinto







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